Step 4: Search Udemy Competitors

Udemy isn’t the only site selling lots of online courses. There are many Udemy competitors. These include sites like Skillshare, Coursera, Simplilearn, Quickstart, LinkedIn Learning, and many others.

In this video, I’ll walk you through finding your competitors on other sites like Udemy.

In this task, you’re going to round up all the courses you can find on other sites like Udemy. These are Udemy competitors, so they are other sites with a catalog of online courses. These include sites like Skillshare. Coursera, Simplilearn, Quickstart. These all offer courses on just about any topic. If you had trouble finding very many on Udemy, then visiting these sites is essential.

If you had a ton of courses on your topic on Udemy, you might not even need to do many or any of these. But it only takes a few minutes, so it’s probably worth your time.

So go to a few of Udemy competitors and see if you can add to your list of competitor courses.

Another thing, though, is that in addition to these generic course sites, there are niche course sites. Depending on the topic you plan to cover, you may find better-quality courses on those sites.

Lynda.com is one. It’s now called LinkedIn learning, and it still only covers some niches and not others, although it looks like it’s moving away from that. Initially, Lynda.com offered software and business courses. Now they offer creative courses, so it’s moving away from being a niche course site. But if you offer software courses, it’s worth going to Lynda.com and seeing what they’ve got here.

For instance, I typed in Adobe After Effects, the software I’ve thought about learning, and they’ve got some courses. So copy and paste that URL because Lynda.com has some great courses on specific topics.

Pluralsight.com is another example that’s probably a better niche course site, now that Lynda.com is trying to win the world and teach everything. Pluralsite.com teaches tech skills. So if you’re thinking about teaching a course on tech skills of some type, you may want to look at some of the courses here as competition.

So here, I typed Adobe after effects in, and they’ve got a course.

You may look around and see if giant sites offer your course type. You’ll often come across them in the task where we started typing into Google. So you may already have uncovered a course catalog site. Or maybe you already know of one. It’s also possible there just aren’t any in your topic, and that’s OK too.

It’s just good to see what’s out there. Some sites charge a monthly fee, and customers get access to all the courses, while others charge by the course. Most of these big sites offer the courses relatively inexpensively, which doesn’t mean you can’t create a course and charge a lot for it, but you want to know who’s out there before you start.

Make sure to complete the Action plan here at this step. Look for Udemy competitors and niche course sites and try to get a few more courses from them, and add them to your list here. You can stop at the top 5 to 10 for this category if there’s a ton.

Task

Go to Udemy competitors like Skillshare, Coursera, Simplilearn, and Quickstart and see if you can find any potential competitors there. You can also try to find a site in your general topic area that serves as an industry-based course marketplace.

For instance, if your course is in computer programming, you could look at pluralsight.com and see if you can find competitors there. Add all the potential competitors to your spreadsheet.

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